On Wednesday, February 3rd a group of Future Business Leaders of America members visited Mrs. Dicky’s 4th grade classroom at Chadron Intermediate School in order to complete an American Enterprise Project.  
The American Enterprise Project is an event that is prepared for state competition that develops projects within the school and/or community that increases understanding of and support for the American enterprise system by developing an information/education program.  Greta Welch, Kaci Waugh and Jadyn McCartney prepared a project to show the importance of supply and demand using Ben and Jerry’s Ice Cream.  Along with 15 members of the FBLA chapter, these three girls presented a powerpoint presentation that included vocabulary terms and an overview of supply/demand and it’s importance in business.  The presentation also included a word search, a demonstration, a game and ice cream.  The Ben and Jerry’s Corporation was used to show the importance of how ice cream flavors that are not in demand will be discontinued and go to the Ben and Jerry’s Flavor Graveyard.  This actually exists and was the motivation behind the idea. The “graveyard” shows the importance of the consumer/demand of a product and where resources must be used for the Ben and Jerry’s supply of ice cream.  The 4th graders not only loved the ice cream but the lesson showed how they can affect supply and demand of a product. The high school students had a great time with the 4th graders!   

Kaci Waugh, Greta Welch and Jadyn McCartney pose for a picture with Mrs. Dicky’s 4th grade class.

Members of FBLA helping with the game to show the concept of supply and demand.

In the game when flavors were not in demand, they went to the “Flavor Graveyard”. (Yes, this actually does exist at the Ben and Jerry’s Corporation!)

Author: 
BCogdill